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Why would anyone pay attention to your content? 🙇


Why would anyone pay attention to your content? 🙇

A reader asked me: “How can my free content compete with the big authors in my field? Why would anyone want to watch my videos, or read my articles?” If you’re creating content, then this is a good question for you to reflect on as well...

Posted by George Kao, Authentic Business Coach on Friday, April 5, 2024

 

A reader asked me:

“How can my free content compete with the big authors in my field? Why would anyone want to watc…

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A Surprising Antidote to Content Perfectionism


A Surprising Antidote to Content Perfectionism...

One realization, early on my in my content creation journey, set me up for life: "The vast majority of your content isn't going to make an impact." I know that sounds negative, but the corollary is: "Therefore you are liberated to experiment! And you'll eventually come across the few gems that will make your career..." This idea had a deep impact on me, and has helped me create consistently for 9+ years now. And it's true: Most of my video…

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Why I Stopped Giving It All Away -- The Best Things In Life Aren’t Free


I tried giving away my courses for free. Here's what happened...

Years ago, I championed the idea that all knowledge should be freely available online, aiming to accelerate humanity's progress. When I actually tried it, I learned two valuable lessons -- (1) free courses resulted in lower engagement and commitment from participants, and (2) my motivation waned without the reciprocal energy of paid exchanges. This experience, coupled with the disappointing experiment in using Patreon, gradu…

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Don’t be a victim of your momentum…


Authentic Business is not a hobby...

In this video, I get real about what it takes to build a thriving authentic business. I share my own struggles with skills like video creation and writing, and how I had to push past my resistance to develop those muscles. I emphasize the need to treat your business as a serious endeavor, not just a hobby, and to commit to consistent practice and skill development. I also introduce the idea of being a joyful productivity athlete, embracing the challeng…

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How I Invest My Money

I’ve been investing actively for more than 10 years… and studying about it along the way.

I’m not a financial advisor — simply a passionate amateur — so please do much other research and get certain about your strategy before you invest.

Over time, I’ve really settled into the “Boglehead” way, which is:

(1) As soon as possible (do not delay even one year) — invest your money into a tax-advantaged retirement account (such as an IRA) at least yearly…

(2) …choosing low-cost broad-based index fu…

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