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Lots of (boring) routine in solopreneurship… how to make it interesting? 🤔

I’ve been creating content, usually several pieces per week, since 2014. I’ve also been a solopreneur running all aspects of my business since 2009. Naturally, I’ve had to deal with a lot of routine — tasks that must be done over and over…

A client asked me:

How do I handle the boredom of routine?

We know that consistency is key to progress. We have to keep showing up, day after day, to write the posts or make the videos, to serve the clients, to clear the inbox.

Yet, a part of us is restles…

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Strict about showing up, lenient about the results

A client asked:

“George, how do you stay with such a regimented schedule… yet remain calm and joyful as you work?”

Every workday, I stick to a schedule, getting a lot done in an easeful manner. Even with a full day of tasks and appointments, I don’t feel like I’m in a hurry when I meet with clients. I can still access my creative self with them.

It has taken a lot of practice.

Here’s the key:

I’m strict about showing up, lenient about results… and gentle about refocusing… again and again.

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Uninspired, but willing.


I often feel un-inspired…

…but I am willing to try.

It’s how I begin work most days.

This very piece you’re reading started with an uninspired mood.

The same with my videos — when I record them, it’s almost a guarantee that I’m not feeling inspired at the beginning. I don’t go around all day feeling eager to be on camera! Yet, I show up because I committed to doing it, and have a belief that what I share might eventually help someone.


For me, working conditions don’t f…

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The importance of keeping appointments with yourself


Successfully building a business involves being consistent with tasks — whether it’s market discovery, offer creation, or content creation.

However, many entrepreneurs work sporadically, often waiting for inspiration or tackling tasks last minute. This approach can be stressful, and hinders steady advancement.

A strategy I use and recommend is to schedule appointments with yourself to work on vital tasks. And then, the most important part… showing up! :)

Each time you show up for a se…

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Not doing the things you “should” do? How to dissolve procrastination…

Throughout most of my life, procrastination has been a debilitating condition. From childhood through school and into the early years of my business, I struggled a LOT with putting things off.

At times, it led to slight depression, as I realized that the only thing truly blocking me from success was — myself…

Gratefully, over the past decade, I gradually learned to dissolve procrastination. Not by forcing willpower, but by better understanding its roots, and applying specific, consistent strat…

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