Blog
5 Levels of Soulpreneur Growth
This framework guides soulpreneurs through a gradual, authentic journey to build a sustainable business using the 7 Practices and the 111 Formula.
Each level builds on the previous one, allowing you to develop skills and confidence at a natural pace. The focus is on consistent and light work that leads to joyful sustainability and deep alignment.
The framework is built on 7 core practices that serve as ongoing rhythms.
The 111 Formula provides specific target actions across these pra…
The 7 Practices of Thriving Soulpreneurs
A Living-Garden Approach to a Joyful, Authentic Business.
Introduction:
A garden is cyclical, alive, relational. No finish line — just seasons of sowing, tending, harvesting, and composting. Each month, quarter, and year is a new loop of Spiral Learning, where small, steady, honest work compounds into clarity, income, and impact, while staying true to a heart of ministry, friendship with your audience, and joyful service. 🙏🏼
The 7 Practices are the ongoing rhythms of an authentic busi…
Even During Illness, Don't Stop Creating Your Business…
I made a video when I was feeling quite ill.
I could have taken the week off.
Thankfully I wasn’t deathly ill, just quite uncomfortable… stuffiness, woozy-headed, random aches and chills.
I decided to make the video anyway… because I was planning on it.
The video was imperfect as a result. But then again, all of my videos are imperfect!
Yet it’s also true that all of my videos are perfect representations of my thoughts and being at that moment in my life. They serve as a public journal — a …
Tiny Audience, Great Business: Why Less Can Be Better for Soulpreneurs
Let me tell you a secret: You don’t need a large audience to create a thriving, fulfilling business on your own terms.
I learned this the hard way. Within the first three years of my business, I grew my email list to more than 10,000 subscribers. What’s so bad about that? A big email list brings its own headaches: a flood of requests for my free time, pressure to promote others, and inquiries from a lot more non-aligned clients.
Eventually, I removed most of the subscribers from my list, keepi…
The Three Stages of a Soulpreneur Business: From Hobby to Legacy
It’s been 16 years of running my own business. I started in 2009, and gratefully reached a six figure annual income by 2011. It’s not like this for most soulpreneur businesses. I’ve been thinking about the reality of how most of them actually develop. Not the fairy tale version where you launch and immediately start making money, but the more realistic journey that unfolds in stages.
Many soulpreneurs are suffering with unrealistic expectations, because they don’t realize which stage they’r…

