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Let me tell you a secret: You don’t need a large audience to create a thriving, fulfilling business on your own terms.

I learned this the hard way. Within the first three years of my business, I grew my email list to more than 10,000 subscribers. What’s so bad about that? A big email list brings its own headaches: a flood of requests for my free time, pressure to promote others, and inquiries from a lot more non-aligned clients.

Eventually, I removed most of the subscribers from my list, keepi…

It’s been 16 years of running my own business. I started in 2009, and gratefully reached a six figure annual income by 2011. It’s not like this for most soulpreneur businesses. I’ve been thinking about the reality of how most of them actually develop. Not the fairy tale version where you launch and immediately start making money, but the more realistic journey that unfolds in stages.

Many soulpreneurs are suffering with unrealistic expectations, because they don’t realize which stage they’re ac…

Your days filled with activity. But is it the right activity for your business?

Consider common tasks: Endlessly researching the next blog post… trying to perfect your website… searching for the “perfect” software?

These actions feel productive. Yet, they frequently don’t build your business in meaningful ways…

You have limited time. Another month might pass without real growth towards a sustainable income, if you aren’t careful with how you invest your time each day.

This is why, alongside …

In the above video I recap my 2023 in terms of my best content, my courses, and the lessons I learned along the way…

Here are the links mentioned:

• Why I decided to uncopyright my content
  
  
• Why I changed my mind about free vs paid content
  
  
• What if you lose people when you post authentic content? Do it anyway…
  
  
• How to s…