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One of the best products to create — especially in these times — is online courses. (You’ll notice that many of the successful solopreneurs sell online courses!) If you love to learn, then you have something to teach. I facilitate a support group for creating/launching online courses, and many of the members are launching their first courses. Check out the following examples. These are being launched by my members right now. May these inspire you to create your own! A few years ago, I stopped marketing to the reptilian brain. My conscience could no longer tolerate it… By “lizard brain” I mean the parts within people that are governed by fear, greed, and impatience. See the image below that breaks down a real example… Have you heard that you should “claim / stand up for your value” ? Let’s look more deeply at this… How much is your value? How much are you worth? $25/hour? $150/hour? $500/hour? $10,000/hour? If other people charge more, are they worth more? There are now 14 courses available through my website.
Which one is designed for where you are in your entrepreneurial journey? Which one do you really need to help you take the next strategic steps to build your business? This guide offers short descriptions and a suggested journey. Last week I was zoombombed: about 15 minutes into my public zoom meeting, a coordinated group of trolls suddenly entered and screen-shared gross pornographic images, and wrote chats that were very hateful and racist. Some of them even re-named themselves before writing their hateful chats… impersonating the innocent participants! I couldn’t remove the trolls fast enough — there were too many of them. |
George Kao is a Marketing Coach for small business owners, especially solopreneurs such as Coaches and Mentors. He focuses on ethical & effective ways to grow one's platform and build true livelihood.
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