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I’ve seen so many people get stuck about how to come up with the perfect professional title or succinct description of their work. Here’s the secret: It’s mostly a vanity exercise, unless you come up with a brilliant brand name, but that can take a lot of time. You can simply let it surface organically. If you keep waiting for that perfect name before you start your marketing, you might just go out of business. I’m excited to announce my new 6-month coaching program called TLC -- Thoughtful Life Calendaring. My expectation is that it will help a lot of you make consistent progress in your business, and create better self-care in your life, too. We’re only into the launch for a few days, and I’m grateful that 21 people have already started the onboarding process. If the rest of this post resonates with you, consider joining us. I believe you’ll find it very beneficial. Once you are ready to sign up, go to: TLC Coaching Program Otherwise, read on! The secret to joyful productivity is learning how to find enjoyment in any activity -- especially tasks that move your goals forward but isn’t naturally “fun” to do -- being able to do what is important, no matter what it is, with a consistency of joy. This blog post will offer some ways to learn this valuable meta-skill. How do you feel about the word “competition”? For us self-employed people, that word can create anxiety and resistance. Being “competitive” tends to make human beings less cooperative. Instead, I recommend using the term “niche mates” — other worthy human beings who occupy the same industry niche as us. They, too, have families to feed, and dreams they hope to achieve. And, similar to us, they also have hidden suffering in their life that, if we only knew, would inspire our deep compassion. The world is starving for genuine, win-win collaborations. Let’s find a better way to think about, and work with, our niche mates. This is a simple spiritual practice that I do, multiple times a day, that has made a profound and positive difference in my work. Since it takes only 30 seconds, I do it at least 3 times each working hour (except when in a meeting). I call it the Energy Reboot. Several years ago I published a blog post and video about it: Energy Reboot 1. (If you haven’t tried the first version, it’s a good starting point.) |
George Kao is a Marketing Coach for small business owners, especially solopreneurs such as Coaches and Mentors. He focuses on ethical & effective ways to grow one's platform and build true livelihood.
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