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In the above video I recap my 2023 in terms of my best content, my courses, and the lessons I learned along the way…

Here are the links mentioned:

• Why I decided to uncopyright my content
  
  
• Why I changed my mind about free vs paid content
  
  
• What if you lose people when you post authentic content? Do it anyway…
  
  
• How to sustain your social media presence… authentically?
  
  
• Self-employed people: You do not need a sales funnel to succeed…
  
  
• Stop organizing so much. Publish your knowledge as soon…

Since you’re drawn to my content, I’m going to guess:

You’re in business not primarily for the money nor fame.

You’d love your business to be an expression of your calling… an opportunity to serve others’ transformation… what I call an “authentic business.”

Of course you’d love your business to pay the bills too, but even if it didn’t, you would still provide your authentic service in some other way, such as a hobby.

Yet, when we learn from marketing experts, they will use money or fam…

This morning I was enjoying some social media surfing. Felt like “fun”. I wanted to keep going!

But I had a commitment to write this blog post, so I “forced” myself to stop having “fun”, and instead engage with a blank screen and the “hard work” of figuring out what to write.

Now that I’m 15 minutes into the writing, I’m starting to feel the joy of writing this — staying curious about what I’m going to write next, and envisioning that if even just 1 person reads and gets benefit from thi…

Don’t we all wish that building an authentic business can feel “easy”?

That just about any action you take in your business results in greater income?

Yet, if we are fixated on the results — such as making a specific amount of money in a specific time — then business doesn’t feel “easy” unless there’s a guarantee of results and total comfort during the process.

You know that’s fantasy…

The truth is that the stronger your attachment to what the results must be, the more you’ll have to s…

There’s an unspoken assumption in marketing:

More followers/fans lead to more clients, more fulfillment, more freedom.

This is like saying more money equals more happiness.

These are seductive ideas. They contain a grain of truth, but they also come with an unexpected price.

In this post I’ll share my “more followers” experience. It’s not all that it’s chalked up to be…

In my first few years in business, I grew my email list to more than 10,000 subscribers.

It led to having some clients, b…