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Soulpreneur, You’re Being a Little “Delulu”… and that’s Good :)

contemplative soulpreneur being a bit delulu

Over the years, a lot of soulpreneurs have recounted to me a conversation they have with loved ones. It happens at the dinner table, or in the car, or in a text thread they keep rereading. A caring family member or close friend says some version of:

Maybe it’s time to be realistic about your “business”…

I know that conversation too well. To this day — 17 years after I’ve been making a full-time income in my business — my parents still aren’t clear what I do (it’s outside their understanding of…

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IDEA: How to Use AI Without Losing Your Soul

The IDEA framework for working well with AI

If you’ve asked a chatbot to write a blog post, you’ve seen how ridiculously easy it is. Within minutes you have a “polished” article about any topic in the world.

Or ask for a plan, or to figure out a problem, and BOOM you have more ideas than you know what to do with.

And that’s dangerous.

Those of us who use chatbots a lot are at risk of losing our muscles of thinking, writing, authentic creating…

A writer recently confessed on Reddit that they no longer trust their instincts after months…

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The FTApr Webinar Strategy: A Simple, Soulful Way To Share Your Work

my favorite marketing strategy

I enjoy running free webinars. After years of experimenting (and fumbling through different formats!) I’ve landed on one I’ve come to love: a way of gathering a group of people live, many of whom I’ve never met, and spending 90 minutes exploring something we care about, together. It’s become one of the more joyful practices in my work.

It didn’t start this way. Like many soulpreneurs, I began with the default approach: teach something for free, leave the recording available forever, and hope a …

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What is a Soulpreneur?

are you a soulpreneur?

I love the word soulpreneur.

It’s an idea, a posture, that I’ve been aiming to live for almost two decades, and something I see more thoughtful humans reaching for, often without a word for it yet.

So let me share what it means to me, in case it helps you recognize yourself. :)

The feeling that there has to be more

It’s 3pm on a Tuesday, you’re at your screen, and somewhere underneath the pile of to-do’s, there’s a question: is this really it?

Or it’s late at night, and you’re thinking abou…

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How To Write *Without* Sounding Like AI

Don't sound like AI

I enjoy writing with AI’s support. It’s allowed me to research a lot deeper than I ever had been able to, and create drafts a lot faster! Then, I go back and forth with the AI to expand or refine ideas. Finally, I edit the piece to more authentically express my voice.

This new flow has allowed me to produce higher quality ideas, and I hope it has given better value to my readers.

At least, I’ve noticed that my Ai-assisted writing has gotten at least the same amount of engagement — some…

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