See if you can relate:
“When I am delivering a webinar, workshop or talking with clients, I show up with warmth, presence and the intelligence, even wisdom, that the situation requires… but when I am creating new content on my own — blog posts, videos, or even a course — it’s as if I don’t know anything anymore. What shall I do next? What can I say? Will they like it? …and other doubts appear.”
An audience member sent this question to me, but I bet many of you can relate to this.
I too have had the same experience...
A concern came up in my client group, and you may be able to relate…
So much of what is shared these days comes from a competition to “shine” by getting more “likes”, in this “designed to be addictive” process, a survival competition that plays upon our worst fears of being unliked and of not making ends meet if we don’t “grow our audience”. This push to shine and reach the numbers has become so excessive that there is too much empty content out there…
On the other hand, many of us have a message that wants to come through, and even though we may be introverts, who don’t even like the limelight, and would rather not have to put our faces out in this way, our service is calling us to bring our message out…
This is the challenge: being my Soulful self amidst the “noise”. Concentrating on my message and bringing it out at my pace, while also encouraging those who are bringing out their Soulful messages. And find our healthy and creative ways of playing this game!
— shared with permission from a client. Though they chose to be anonymous, I’m guessing many of you can relate!
Here’s my response:
It’s a one-time fee of $120 USD. You get a complete online course about how to make simple, authentic videos (without needing to use video editing), 3 months of feedback on your videos, supportive accountability to get into a consistent rhythm of making and posting your videos, and a simple marketing plan for getting your videos seen by your ideal audience.
Enroll via paypal or credit card by clicking here.
Or read on for more info…
(Originally written March 2018, updated January 2020.)
Medium.com has better SEO (search engine optimization) than most websites, and certainly my own blog.
I tested these two situations for six months each:
(1) Posting my writing to my website blog first, making sure it was indexed, then importing into Medium a few days later.
(2) Posting on Medium first, then copying to my own blog a week later.
The second method — posting to Medium first — always wins SEO for the keywords in the article.
George Kao is a Marketing Coach for small business owners, especially solopreneurs such as Coaches and Mentors. He focuses on ethical & effective ways to grow one's platform and build true livelihood.
All content on this website is Creative Commons CC0 license -- No Rights Reserved. Feel free to use or repurpose it however you like!
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