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Should You “Charge What You’re Worth”?


Should you “Charge what you’re worth”?

Have you heard that you should “charge what you’re worth?” ...that in your fees you should “stand up for your value”? Let's reflect on this and various other ideas related to pricing...

Posted by George Kao, Authentic Business Coach on Friday, August 11, 2023

 

Have you heard that in your pricing, you should “stand up for your value” ?

Let’s reflect on this:

How much is your value?

How much are you worth?

$25/hour? $250/hour? $500/hour? $10,…

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3 Principles of Authentic Moneymaking


“Is it possible to make lots of money... authentically?”

“Is it possible to make lots of money... authentically?” … a client asked. My short answer is: Yes, if we pay attention, along the way, to our motivations...

Posted by George Kao, Authentic Business Coach on Friday, June 2, 2023


“Is it possible to make lots of money… authentically?” –a client asked.

My short answer is: Yes, if we pay attention, along the way, to our motivations.

First, the numbers can be simple: Create a wel…

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Be aware of the values you’re being influenced into…


Extrinsic vs. Intrinsic Motivation for Business

Observe the business experts you follow: notice the core message of their emails, social media, and websites… Are they trying to tempt you with big incomes and large followings? "Make 7 figures!” "Get one hundred thousand followers!” By selling wealth and fame, they are leading some people towards anxiety and depression. A business built on extrinsic (or external) motivations will eventually foster unhappiness. On the other hand, an authenti…

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Your numbers are perfect right now.


Your business numbers are perfect right now.

Years ago, I launched a program I was very passionate about. I imagined 20, or 30, maybe even 50 people enrolling and participating. Exciting! Actual number of sign-ups? One person. I had to cancel it, and refund the person. It was a painful experience, because my expectations didn’t match the results. A difficult but essential life lesson: to let go of attachment to our plans when reality presents differently. Looking back, I’m actually glad t…

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The “Successful” Creators You Follow…



Take a look at your social media – which “successful” creators do you follow?

Whomever we give our attention to will gradually shift our perspective of what we consider a successful person. The more we consume someone’s content, the more we take on their values and priorities.

For example, the creators who are often on vacation (it seems) or living glamorous lifestyles – the more we watch, the more it shifts our subconscious view of “success”.

Ma…

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