Your own network, even your friends, often forget what it is you do.
Or if they remember, it's too rarely, and not when they're talking to someone who would be an ideal client of yours, which is when you want them to be thinking about you!
So if you aren't keeping in touch with your network, how will they remember to refer you new clients?
Out of the hundreds of entrepreneurs and service providers I have personally coached, I can count on one hand (i.e. very few!) the number of people who, before they started working with me, were consistently and personally keeping in touch with their network about what they do.
Personal outreach is a much higher quality of contact than just seeing your posts on social media, and it's what can get you clients asap. Briefly, here is the fastest way to gain new clients:
Personally reach out to 50 individuals, with a message customized for each person.
It’s about being a resource to others... to be of genuine service to them or their friends.
Here are 5 categories of people to reach out to, and what you might say to them...
George Kao is a Marketing Coach for Counselors, Coaches, Speakers, and Authors. He focuses on ethical & effective ways to grow one's platform and build true livelihood.
This blog only contains some of George's best writings. To see all of his recent writings, visit his Medium.com profile.
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Here's why :)