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When you’re feeling “not ready” to put your work out there…
I see a lot of aspiring business owners doing this:
You’re waiting until you’re “ready” before you take the leap.
A dear client asked me about the “thin line between readiness and procrastination.”
After coaching hundreds of business owners, I can tell you this:
Chances are, you are being fooled by your own brilliant mind. Feeling of “lack of readiness” is usually procrastination.
Here’s the truth:
I rarely feel “ready”.
When I started writing this article, I felt maybe I woul…
Here’s the truth:
I rarely feel “ready”.
When I started writing this article, I felt maybe I woul…
Every Small Business Needs an Offer Rhythm…
I’ve written a lot about the importance of creating and distributing content… it’s a great foundation for an authentic business.
What I haven’t emphasized as much is the importance of having an offer rhythm, and that’s what this post is about. I encourage every client of mine — and you, if you are a small business and wish for consistent income — to have a consistent rhythm of offerings.
Even if you have no audience yet, you can and should begin testing offerings, as soon as possible, …
Can Affiliate Marketing be Authentic?
Within the first year of my business, I reached a monthly sales revenue of $10,000 and by the third year, my revenue was $350,000. As a solopreneur, mostly selling my own online courses.
Back then, it was all thanks to affiliate marketing. (Some people call it JV or joint venture, strategic alliances, or referral partnerships. These days, it’s often called influencer marketing.)
Yet, after a few years, I was speaking out against affiliate marketing.
In this blog post, I’ll explain why I got d…
Back then, it was all thanks to affiliate marketing. (Some people call it JV or joint venture, strategic alliances, or referral partnerships. These days, it’s often called influencer marketing.)
Yet, after a few years, I was speaking out against affiliate marketing.
In this blog post, I’ll explain why I got d…
FAQs when Starting an Authentic Business
An authentic business is one in which you are able to make a sustainable living expressing your authentic self.
Examples of products/services include: 1-1 work with clients such as coaching or mentoring; facilitating group programs based on a modality you believe in; selling online courses that you love to create. Other products can be developed based on your creativity!
To start an authentic business you may have certain questions such as:
Examples of products/services include: 1-1 work with clients such as coaching or mentoring; facilitating group programs based on a modality you believe in; selling online courses that you love to create. Other products can be developed based on your creativity!
To start an authentic business you may have certain questions such as:
- Is the timing right?
- Do I have enough capital t…
How To Get Clients as an Authentic Business
Coaches, Healers, and Mentors, here’s a marketing framework to help you fill your practice.
As an authentic business, you are by definition doing something unique, offering a service or product that is rarely available elsewhere.
This means that people aren’t used to buying your product, and it won’t be as easy to market, compared to a mainstream service or commodity product.
How then can you actually get clients, and have it occur on a consistent basis? In this post I’ll describe 4 important piece…
As an authentic business, you are by definition doing something unique, offering a service or product that is rarely available elsewhere.
This means that people aren’t used to buying your product, and it won’t be as easy to market, compared to a mainstream service or commodity product.
How then can you actually get clients, and have it occur on a consistent basis? In this post I’ll describe 4 important piece…