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Succeeding as a Perceiver Entrepreneur in a Judger World
Image courtesy of ElisaRiva on Pixabay
Are you a “perceiver” or a “judger”?
Can you guess what I am?
Entrepreneurs tend to be Perceivers (Myers-Briggs type) according to a 2017 study by the company that publishes the famous Myers-Briggs Type Indicator.
In this article I'll summarize what I've learned about Perceivers and Judgers, and talk about how each type's strengths are needed in entrepreneurship.
Can you guess what I am?
Entrepreneurs tend to be Perceivers (Myers-Briggs type) according to a 2017 study by the company that publishes the famous Myers-Briggs Type Indicator.
In this article I'll summarize what I've learned about Perceivers and Judgers, and talk about how each type's strengths are needed in entrepreneurship.
Perceiver Characteristics
Perceivers tend to be more curious and creative than…
Perceivers tend to be more curious and creative than…
In Business, Focus on Rhythm rather than Timing
Photo from @evstyle on Unsplash
I often get questions related to "timing"...
“What is the right time to post on social media?”
“When should I launch my next program?”
Here’s what I say in response:
What is your rhythm, and are you following it?
Asking about “timing” means two possible things are going on:
- You have a fantasy that timing will make or break your social media visibility or product launch.
- You are tempted to use “timing” as an excuse to delay, for fear of reje…
Look at your own influencers: What are they trying to get you to be *more* of?
Which experts, personalities, and “influencers” do you follow? Whether you are aware of it or not, they are shaping your definition of success.
As you observe what they are pursuing, it automatically influences your beliefs of what is important to pursue.
Notice the imagery in their content (lifestyles of the rich and famous?), notice what they celebrate and point out to you, and notice the style they exhibit.
In this moment, question the direction of growth that they are encouraging you tow…
As you observe what they are pursuing, it automatically influences your beliefs of what is important to pursue.
Notice the imagery in their content (lifestyles of the rich and famous?), notice what they celebrate and point out to you, and notice the style they exhibit.
In this moment, question the direction of growth that they are encouraging you tow…
What money should you spend to build & grow your business?
photo by @rawpixel at unsplash.com
Over the years I've received a lot of questions about what kind of money is necessary to spend in order to grow a small business.
Examples:
Examples:
- Should you spend $1,000 - $5,000 to create or upgrade your website?
- Should you spend money on a $2,000 training program / school that is promising you a comprehensive system to build your business?
- Should you spend $200 a month on SEO (search engine optimization)?
- (When) Should you hire a VA?
- How much to…
Do what you love, and the money will follow?
I encounter a lot of solopreneurs, individuals who wish to build a business doing what they love. Consistently, there's a lack of understanding about how to grow a viable business, one that can financially support the business owner.
Here is a common idea:
"If I have a passion for something, then there must be enough other people who have the same passion, that I can build a business with this."
This is true... but building a business on passion alone? It takes a lot longer than one…