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Simple Email Newsletter Strategy (That Supports Consistent Publishing!)
Email newsletters: feature exclusive content, or simply link to existing posts?
The latter.
You can stop reading now ;-)
For example, see my recent issues: George Kao Newsletter Examples.
Most newsletter writers are working too hard.
It’s not surprising, then, that it’s hard for them to stay consistent in sending newsletters.
I always advocate for working lightly.
As you can see with mine (George Kao Newsletter) — it’s light and easy to create. It takes me less t…
Develop an urgency to create consistently...
Nothing in my business is as important as being in a consistent rhythm of content creation.
It is how I get smarter in my field.
It’s how I develop the writings and videos that sometimes get shared, thereby allowing kindred spirits to find me.
More than anything else I do, creating content is how I give back.
I see it as my ministry and mission.
I wish for you a passion — in fact, an urgency — to create authentic content on a consistent basis.
Your life lessons, expertise developed …
Create first, sequence later.
Having now published a lot of content (1,000 videos, 300 blog posts, and 20 online courses), I wish I learned this lesson earlier:
Simply start creating.
Then figure out the sequence later.
It’s tempting to think you can fully plot out a flawless sequence of blog posts, book chapters, videos, or courses before you begin to create them.
But throughout your content creation journey, especially in those critical first years, new breakthrough insights will emerge that challenge your assump…
Your Content (and Ads) are an Important Ministry
No one in history has had your exact life experiences.
No one has had the blend of challenges you’ve experienced… nor resolved them in your specific way.
No one has your unique voice, personality and style, nor your combination of experiences, skills, and passions.
Believe me, there is a group of people in the world who will resonate with you and your message like nobody else they’ve encountered within your field.
Your ideal audience — those who resonate deeply with your energy signatu…
Recap of My 2023 Best Content, Courses, Lessons Learned
In the above video I recap my 2023 in terms of my best content, my courses, and the lessons I learned along the way…
Here are the links mentioned:
- Why I decided to uncopyright my content
- Why I changed my mind about free vs paid content
- What if you lose people when you post authentic content? Do it anyway…
- How to sustain your social media presence… authentically?
- Self-employed people: You do not need a sales funnel to succeed…
- Stop organizing so much. Publish your knowledge as soon…